Top 5 Virtual Fitness Programs on iOS in Colombia for Q1 2024

During the first quarter of 2024, the top five virtual fitness programs on iOS in Colombia showcased varied performance in terms of weekly downloads, revenue, and active users. Below, we delve into the specifics for each app, based on data from Sensor Tower.

silBe by Silvy Araujo experienced a dynamic quarter. Weekly revenue fluctuated, reaching a peak of approximately $13K in the week of January 22. Downloads saw a notable decline from 1.2K in mid-January to 262 by early March, with a slight recovery to 508 at the end of March.

Strava: Run, Bike, Hike had a steady performance. Weekly revenue varied between $3.8K and $9K, peaking in mid-March. Downloads increased progressively, hitting a high of nearly 3K in the final week of March. Active users slightly declined from 41.3K at the start of January to 35.9K at the end of March.

Zwift: Ride and Run showed modest activity. Revenue remained mostly consistent, peaking at $2.5K in late February. Downloads started at 53 in the first week of January and dipped to a low of 9 in mid-March, with a minor rise to 36 by the end of March. Active users saw a decrease from 315 in January to 270 by the end of March.

JustFit: Lazy Workout & Fit saw fluctuating trends. Weekly revenue peaked at $2.5K in the first week of January, followed by a dip and a subsequent recovery to $1.7K by the end of March. Downloads also varied, starting at 2.1K and ending at 1.6K. Active users increased significantly from 4.1K in early January to 6.6K by the end of March.

Freeletics: Workouts & Fitness had a more stable quarter. Revenue ranged from $589 to $1.9K, with the highest earnings in the first week of January. Downloads were relatively low, peaking at 273 in the first week of January and dropping to 166 by the end of March. Active users saw a decrease from 1.1K in early January to 912 by the end of the quarter.

For more in-depth insights and data, visit Sensor Tower.